Malinga ndi kafukufuku waposachedwapa wofalitsidwa ndi American Frozen Food Institute (AFFI), gawo lalikulu la anthu a ku United States amakhulupirira kuti kugwiritsa ntchito zipatso ndi ndiwo zamasamba zozizira kumapangitsa kuphika kosavuta, kusunga ndalama komanso kuchepetsa kuwononga chakudya, malinga ndi Potato News.
Gawo lina la kafukufukuyu linali phunziro lapadera la mabanja oyenerera pulogalamu ya Supplemental Food Assistance Program (SNAP). Malinga ndi anthu asanu ndi atatu mwa khumi mwa omwe akuyenera kuchita nawo kafukufuku wa SNAP, zipatso ndi ndiwo zamasamba zoziziritsidwa zimalola kuti azidya mosiyanasiyana, amachepetsa kuwononga chakudya, komanso kusunga ndalama. Zotsatirazi zikuwonetsa kufunikira kophatikiza chakudya chachisanu m'mapulogalamu a federal.
"Pamene makampani opanga zakudya ndi opanga ndondomeko akufufuza njira zowonjezera zakudya komanso kuchepetsa njala m'dziko lonselo, chakudya chozizira chiyenera kukhala gawo la yankho," adatero Pulezidenti wa AFFI ndi CEO Alison Bodor.
Ofufuzawa amawona kuti oposa 25% ogula tsopano amagula masamba oundana (ndi zipatso) kuposa momwe adachitira zaka zitatu zapitazo ndipo akudziwa za ubwino wambiri wathanzi wa mankhwalawa.
"Nthawi zambiri, kuchuluka kwa zipatso ndi ndiwo zamasamba zozizira ku United States ndizokwera kwambiri: pafupifupi 94% ya mabanja amagula zinthu izi," akatswiri a AFFI akutero.
Kugulitsa kwazipatso ndi masamba ku US kudafika $ 7,1 biliyoni m'masabata 52 2022 (kutha mpaka Juni 26, 2022), pomwe malonda adakwera matani 135 pamwamba pa mliri usanachitike wa matani 500 miliyoni. Zogulitsa zazikulu mu gawoli zinali masamba, mbatata ndi anyezi, ndi zipatso zogulitsa $ 1,95 biliyoni, US $ 2,9 biliyoni ndi US $ 2,3 biliyoni, motsatana.
Ogula amaphatikiza zakudya zozizira muzakudya zawo m'njira zosiyanasiyana. Zipatso ndi ndiwo zamasamba zowuzidwa nthawi zambiri zimagwiritsidwa ntchito ngati chakudya cham'mbali pazakudya zazikulu (63% ya ogula adanenanso izi), monga chopangira zakumwa ndi ma smoothies (50%), komanso kutsagana ndi pasitala ndi mbale za mpunga (44% ).
Pafupifupi ogula onse adanenanso kuti amagula masamba ndi zipatso zonse zatsopano komanso zowuma, ndipo zatsopano zikatha, zimatembenukira ku zozizira, "kuzizira" kumathandizira ngati sizingatheke kupita kusitolo. Malinga ndi AFFI's 2021 Power of Frozen Market Research, makasitomala ambiri amaphatikiza zakudya zatsopano komanso zachisanu muzakudya zawo. Izi zikugwirizana ndi zomwe apeza.