Kuchepa kwa zotengera zomwe zimagwiritsidwa ntchito potumiza mayiko m'miyezi yaposachedwa kwachititsa kuti gawo lazakudya ku Asia likumane ndi kuchedwa komanso kuyimitsidwa kwa malonda.
Mwachitsanzo, malo odyera othamanga ku Japan a Mos Burger, omwe amagwira ntchito ndi Mos Food Services, ayimitsa kugulitsa zokazinga zaku France kuyambira pa February 10, 2022. Kampaniyo ikuyembekeza kuti kuchepa kwa mbatata kukhudza malo ogulitsa 1256 pakati pa Marichi.
McDonald's Holdings Japan idakumananso ndi zovuta zomwezi m'mbuyomu, malo odyera amtunduwu adatha kuyambiranso kugulitsa mapaketi amafuta apakatikati ndi akulu pa February 7, kupuma komwe kudatenga milungu ingapo. McDonald's adati zotumizira zidadulidwa chifukwa cha nyengo yoyipa, kusefukira kwamadzi ku Canada komanso kuchepa kwa zotengera, zomwe zidayambitsa kusokoneza doko lalikulu la Vancouver.
Mneneri wa kampaniyo adauza a Nikkei kuti: "Takwanitsa kupeza zinthu zomwe zimatipangitsa kuti tipitilizebe, koma zovutazo sizinathe kuthetsedwa bwino ndipo kuchedwa kwa doko kukupitilirabe kukhala kosayembekezereka." Tamotsu Hiro, purezidenti ndi CEO wa McDonald's Japan, adatsimikiza kuti "zochitika pakugula mbatata sizingatchulidwe kuti ndizabwino."
Koma Japan si dziko lokhalo lomwe likukumana ndi mavuto ndi kupezeka kwa mbatata.
Malo odyera a McDonald ku Malaysia ndi Indonesia akulimbananso kuti athe kugulitsa ma fries achi French pamtengo womwewo. "Tikuyang'anizana ndi kuchepa kwamafuta aku France," McDonald's Malaysia idatero m'mawu a Januware 24, "pachifukwa ichi, tikuyimitsa kugulitsa magawo ambiri a zokazinga zaku France." McDonald's Indonesia ikuchitanso chimodzimodzi: pa Januware 31, tsamba la kampaniyo la Twitter lidalemba kuti malo odyera azitha kupatsa makasitomala magawo ang'onoang'ono ndi apakatikati a fries yaku France pakadali pano.
Nobuko Kobayashi, wothandizana nawo pakampani yolumikizana ndi EY Japan, adatsimikiza kuti vuto la chidebe liyenera kuthetsedwa kuti kusamvana kwamafuta kusanathe, koma ndizovuta kudziwa nthawi yomwe izi zichitike. "Zimadalira kwambiri omicron ndi mafunde aliwonse pambuyo pa omicron - kusakhazikika kungapitirire mpaka theka lachiwiri la 2022," adatero katswiri.
Kobayashi adanenanso kuti makampani akuyenera kuzolowera kusokonekera komwe kumachitika chifukwa cha mliri komanso mikangano yapadziko lonse lapansi ndikukonzekera zovutazi. “Makampani akuyenera kuunikanso ntchito zawo zogulira zinthu kuti achepetse vuto la kusokonekera kotere. Njira imodzi ndikufupikitsa njira zogulitsira kuti zigawidwe ku Asia ku Japan [mwachitsanzo]. Njira ina ndikulumikizananso koyima kuti makampani asadalire magwero akunja kuti apeze zofunikira. ”