Mitengo yogulitsa mbatata nyengo ino ilimbikitsidwa pang'ono kwa opanga ulimi, kuwakakamiza kuti ayang'ane njira zatsopano, zopindulitsa zogulitsa mbewu zawo. Chimodzi mwazomwe zingakhale zovuta pamavuto ena amafamu ndikutha kukhala ndi mgwirizano ndi malo ogulitsira pa intaneti. Zaka zaposachedwa, masamba otsegawa atsegulidwa pafupifupi m'mizinda yayikulu yonse ya Russia.
Malinga ndi Nielsen (kampani yoyezera padziko lonse lapansi yomwe imapereka ma data ndi ma analytics pakuwunika kwathunthu kwa ogula ndi misika), pogula chakudya, anthu aku Russia amayesa kupanga zisankho m'malo mokomera zinthu zachigawo: mwachitsanzo, 81% ya omwe amafunsidwa amakonda kugula nyama yopangidwa kwanuko, ndipo 80% amakonda mkaka. , masamba - 75%, zipatso - 67%. Lingaliro ili makamaka chifukwa chofunitsitsa kupeza zinthu zachilengedwe zomwe zili ndi nthawi yayitali.
ZINSINSI ZA INTERNET
Ofufuza ambiri pamsika wa e-commerce waku Russia sagwirizana: ali ndi kuthekera kwakukulu kokula. Malinga ndi a Robokassa (ntchito yokonza zanyumba yolandila pa intaneti), ogwiritsa ntchito intaneti aku Russia azilandira anthu osachepera 90 miliyoni pamwezi, pomwe 65% amagula m'misika yapaintaneti. Malinga ndi Data Insight (bungwe lochita kafukufuku wothandizira msika wa e-commerce), ku Russia kuli masamba pafupifupi 300 omwe ali ndi ntchito yogulitsa pa intaneti.
Nthawi yomweyo, akatswiri amatcha malonda pa intaneti omwe ali mdera lodalitsika kwambiri pakugulitsa, popeza gawo ili likuyamba kupanga dziko lathu. Sizodziwikiratu kuti maukonde ambiri apadziko lonse lapansi komanso mabungwe azikondwerero amayambitsa makompyuta awo.
Koma poyerekeza ndi chimphona chachikulu cha chakudya, msika uli ndi nsanja zambiri zazing'ono ndi zazing'ono zogulitsa zinthu zaulimi. Malo ogulitsa pa intaneti omwewa amatengera chikhalidwe chamakono: amathandiza makasitomala kuti azitha kupeza chakudya chopatsa thanzi popanda kugwiritsa ntchito nthawi komanso khama.
ZIMagwira BWANJI?
Sitolo yapaintaneti, monga amafotokozera Wikipedia, ndi tsamba lomwe limagulitsa zinthu pa intaneti. Amalola ogwiritsa ntchito pa intaneti kusankha mankhwala, kuyitanitsa, kukonzekera kubweretsa ndi kulipira kuti agule.
Sitolo yapaintaneti yazogulitsa nthawi zambiri imapatsa makasitomala ake zinthu zosiyanasiyana, kuphatikiza mkaka, nyama ndi nyama zomwe zatsirizika, mazira, tchizi, mikate yokometsera, tiyi wazitsamba, uchi ... Masamba ndi mbatata nthawi zambiri sizikhala zoyambirira. udindo. Ndipo, ngakhale zili choncho, amafunidwa pakati pa ogula: akagula nyama yankhumba m'mudzi, ndi anthu ochepa omwe amakana kuwonjezera ma kilogalamu angapo a mbatata m'mudzimo, makamaka popeza ndalama zogulira zisintha pang'ono, ndipo wonyamula katunduyo apereka katundu wolemetsa pakhomo pakhomo la nyumbayo.
Dzinalo lililonse (kapena gulu la mayina) lazogulitsa limayimilidwa ndi wopanga wosiyana. Malinga ndi mgwirizano ndi intaneti, ayenera kuwunika kupezeka kwa malo ake ndipo munthawi yake - pasanathe tsiku limodzi kapena awiri - malinga ndi malamulo amtundu wa mayendedwe, aperekeni kumalo osankhira (kapena mwachindunji kwa kasitomala) ngati zingachitike.
Komabe, tsambalo limatha kukhala ndi malingaliro angapo a mbatata, beet, kaloti, ndi zina zambiri kuchokera kwa ogulitsa osiyanasiyana nthawi imodzi - kuti kasitomala yemwe angakhalepo asankhe.
Ntchito yapa nsanja yapaintaneti ndikukopa ndikusunga ogula. Chifukwa chake, mitengo ya omwe amakonza bizinesi iyi sikungokhala ndalama zolipirira ndikusungabe tsambalo komanso mtengo wakukonzekera kutumizidwa kwamakalata (ngati alipo). Ntchito yokweza ndi kukweza malo ogulitsira ndikofunikira kwambiri.
Ndani amapindula?
Famu yamtundu uliwonse imatha kugulitsa malonda ake pogwiritsa ntchito intaneti, palibe zoletsa zilizonse, koma kwenikweni mtunduwu ndiwothandiza mabizinesi ang'onoang'ono omwe amalima katundu wochepa kwambiri ndipo sangathe kupanga zopereka zochulukirapo kumaketoni ogulitsa. Kulowa pa intaneti, famuyo imapeza mwayi wogulitsa pamtengo wabwino mtengo wokhala ndi mtengo wokwera (poyerekeza ndi zinthu zaulimi) - m'malo ena, inde. Mwa iwo - kufunitsitsa kugwira ntchito ndi ma oda ang'onoang'ono ndi chiwembu choganiza bwino.
"Ndife okonzeka kupereka malo mabizinesi aliwonse," akutero a Marat Sungatullin, wogwirizira pa golosale pafamuyi "Korova Mu" (Kazan), "koma tikugwirana ntchito ndi mafamu ang'onoang'ono. Nthawi zambiri, anzathu ndi minda yomwe ili kufupi ndi mzindawu ndipo ali kale ndi malo awo ogulitsa kumeneko, zomwe zikutanthauza kuti ali ndi dongosolo logwirira ntchito.
Pulatifomu yathu imawathandiza kuwonjezera malonda awo ". Masamba apaintaneti ndi malo abwino kugulitsira zinthu zachilengedwe. “Munda wathu uli ndi zaka zisanu, ndipo kuyambira chaka choyamba takhala tikugwirizana ndi malo ogulitsira pa intaneti. Iyi ndiye njira yabwino kwambiri kwa ife. - Akufotokoza Ekaterina Shagova, manejala wa eco-farm "Vasilki" (dera la Moscow). - Chowonadi ndichakuti sitimakonza mbatata ndi ndiwo zamasamba mwanjira iliyonse tisanazisungire zosungira, tili ndi zinthu zamoyo, zoyera, zomwe moyo wake kunja kwake sunakhale wautali kwambiri. Ndipo apa timalandira dongosolo lomwe tikufuna kuligwiritsa ntchito, lomwe timakonza mwachangu, ndipo malonda m'masiku awiri kapena atatu amagwera m'manja mwa wogula. "
KUFUNIKIRA KWA ZABWINO KAPENA PAKATI PA CAT PAKATI PA BAG
Chimodzi mwazovuta zazikulu pakugwiritsa ntchito malo ogulitsira pa intaneti: kukayikira kwa makasitomala za mtunduwo, zomwe makasitomala amakakamizidwa kuti aziwunika pa chithunzichi. M'malo mwake, si masamba onse apa intaneti omwe amatsimikizira zomwe mlimi amatumiza kwa wogula. Koma izi sizitanthauza konse kuti kasitomala akakhala pachiwopsezo chotenga chinthu cholakwika, chiwopsezo cha mbiri yake ndichokwera kwambiri. Ndemanga imodzi yopanda pake pa intaneti ikhoza kugulitsa malonda ku sitolo yonse. Chifukwa chake, monga lamulo, chilichonse chomwe sichinakope kasitomala popanda zokambirana chimabwezedwa. Ndi othandizira omwe amapereka zosagulitsa zabwino (komanso kuyiwalako za dongosolo kapena mochedwa kuti akabweretsedwe), malo ogulitsawo samadzanong'oneza bondo.
Koma izi zili choncho kuti sitoloyo imagwiradi ntchito ndi alimi. Zimakhala zachilendo kwa eni eni ake a malo omwewo amanyengerera dala makasitomala. Amagula zida zamagulu kuchokera kuma famu odziwika bwino mderali, amalemba masamba a alimi pamawebusayiti awo - ndi mafotokozedwe amitundu ndi zithunzi za minda, zikalata zosonyeza kuti akutsata mbatata, ndipo ... ndipamene mgwirizano umatha. Komanso, sitoloyo imagulitsa katundu wake mwakachetechete, koma monyinyirika ndi zinthu zapafamu. Ivan Pireyev, wamkulu wa famu yochokera kudera la Novgorod, akuti lero chithunzi chake ndi zidziwitso zamitundu yonse ya mbatata zomwe zimapangidwa ndi kampani yake zaikidwa patsamba la masitolo asanu kapena asanu ndi limodzi aku St. mwakhama kwambiri, koma palibe oyimira m'masitolo onse amene akutembenukira kwa mlimi wa Novgorod kuti agulitse.
KUPATSA
Mitengo yamitengo ya mbatata m'masitolo ochezera pa intaneti ndi yayikulu. Kwa kilogalamu ya tubers, masamba osiyanasiyana amafunsa kuchokera ku ruble 25 mpaka 300. Malonda okwera mtengo kwambiri amaperekedwa kwa makasitomala am'mizinda yambiri ndipo nthawi zambiri pansi pa dzina la "zida zachilengedwe".
Kodi mtengo wopangidwa ndi mtengo wanji ndipo kuchuluka kwake kumakhala ndi mlimi? Sitolo iliyonse imakhala ndi mgwirizano wake. Ma machesi akuluakulu ndi a iwo omwe amawombolera kwathunthu zogulitsa ndikuzipanga mosungiramo zosungirako zawo ndi kuzembetsa zomwe akufuna. Mtengo wonse, mwachidziwikire, umaphatikizidwa mu mtengo womaliza. Koma mawebusayiti ena amayamikirira kwambiri mautumiki awo: ku mtengo wazogulitsa (zomwe mlimi mwiniyo alengeza), malo ogulitsira omwe sanapeze amawonjezera kuchokera 70 mpaka 100%. Ngakhale ngati nsanja ya intaneti ikufuna kuwonjezera malonda, zopemphazo zitha kutsika kwambiri.
Sitolo yodziwika bwino ku Moscow "Idyani derevenskoe", mwachitsanzo, imatenga 25-35% ya ntchito zake, ndipo golosale ya pafamuyo "Korova Mu" imagwira ntchito kwaulere. "Mpaka pomwe tsambali lipeze phindu, sitidzawonjezera kuchuluka kwathu pamitengo ya alimi," akufotokoza Marat Sungatullin, "mwina, tidzagwira ntchito malinga ndi malamulowa mpaka kumapeto kwa 2019".
NTHAWI Yanu
Kuwunikira mwachidule mitengo pamasamba nthawi zambiri kumapangitsa wopanga kuganiza: akufunika mkhalapakati? Famu yomwe ili ndi gawo lake la mitundu ingapo ya zinthu zamtundu wazabwino, yosungirako ndi magalimoto operekera dongosolo, imatha kutsegulira yokha intaneti.
Pali zitsanzo zamasamba otere pa netiweki, komabe, malonda apaintaneti ndi bizinesi yosiyana komanso yosavuta kwenikweni. Kuchokera m'masitolo ambiri omwe amapezeka pamsika chaka chilichonse, ndi ochepa okha omwe amachita bwino kwambiri: iwo omwe adakwanitsa kukopa makasitomala ndi zinthu zosangalatsa, amapereka mtundu wabwino kwambiri komanso ntchito, ndipo nthawi yomweyo amakhala ndi phindu. Izi ndizovuta kwa akatswiri.
Akatswiri a Euromonitor International amalosera kuti malonda ogulitsa pa intaneti adzachulukanso m'zaka zikubwerazi padziko lonse lapansi. Chifukwa chake, pofika chaka cha 2022, 3% ya kuchuluka kwazinthu zonse zogulitsa zidzagulitsidwa pa intaneti. Tsopano padziko lapansi kudzera pa intaneti ndi 1% yokha ya zinthu zotere zomwe zimagulitsidwa.