Kampani yowunikira GlobalData yafalitsa zomwe zikuchitika pamakampani onyamula katundu kutengera kafukufuku wamaganizidwe a anthu omwe adachitika mu 2019 kudera la Asia-Pacific.
Choyamba, khalidwe la ogula likusintha mogwirizana ndi chikhumbo chokhala ndi moyo wathanzi komanso kuchepetsa zotsatira zoipa pa chilengedwe.
Mapangidwe a Eco Package
69% ya omwe adafunsidwa amakonda zinthu zomwe zingagwiritsidwenso ntchito, ndipo 71% ya omwe adafunsidwa amasankha zopangira zogwiritsidwanso ntchito. Komanso, ma eco-packaging amatenga gawo lofunikira pakuyika mankhwala azitsamba ngati m'malo mwachikhalidwe pagawo la zamasamba ndi zamasamba.
Kuwonekera ndi khalidwe
Makasitomala amayang'anitsitsa kwambiri kapangidwe kazinthu zomwe zawonetsedwa palembalo, motero amayembekeza kuti wopangayo azikhala "wowonekera" powonetsa zosakaniza. 65% ya omwe adafunsidwa amagula zinthu poganizira momwe amakhudzira thanzi. Komanso, opanga amayesa kutsindika za kufunika kwa mankhwalawa pogwiritsa ntchito zizindikiro zapadera ("non-GMO", "gluten-free", "zopanda shuga", "zopanda zowonjezera") ndikusankha zotengera zowonekeratu kuti ziwongolere kutsitsimuka. ndi chibadwa.
Khulupirirani ndi kulamulira
Kufuna kwina kochokera kwa ogula kwapangitsa kuti pakhale njira yoyendetsera ndalama poyesa kuyesa kwazinthu zomwe mukufuna komanso mapulogalamu oyesa magwiridwe antchito. 68% ya omwe adafunsidwa amalabadira momwe mtundu ndi zinthu zilili zodalirika. Kuonjezera apo, opanga akuyesera kuthetsa milandu yachinyengo kuti "fakes" zisawononge mbiri ya kampani ndi ogula.
Ma QR ndi ma phukusi anzeru
Kuti akwaniritse pang'ono pempho la ogula la kuwongolera khalidwe, opanga amathandizidwa ndikufotokozera zina mwazolemba za QR pamapaketi. Ofunsidwa amawunika bwino momwe angayang'anire njira ya malonda pazigawo zonse za kayendetsedwe ka kayendetsedwe ka kayendetsedwe ka kayendetsedwe ka kayendetsedwe kake, ndipo ogulitsa, chifukwa cha zatsopano, amachepetsa mtunda pakati pa mtundu ndi ogula, kupanga miyeso yowunikira ndi kulandira ndemanga zenizeni zenizeni.
M'mayiko monga South Korea, Japan ndi China, ma QR code akugwiritsidwanso ntchito kuthetsa kusiyana pakati pa maiko akuthupi ndi digito. Mwachitsanzo, kampani yaku Swiss ScanTrust, mogwirizana ndi Shanghai-based Cambio Coffee, yakhazikitsa ukadaulo wa blockchain popereka khofi. Phukusi lililonse la khofi lili ndi nambala yapadera ya QR yomwe imatsimikizira kutetezedwa kwa malondawo kuti asakopere ndikunamizira.
Pogwiritsa ntchito kupambana kwa kukhazikitsidwa kwa ma QR codes, opanga anayamba kukopa makasitomala kupyolera mu phukusi lanzeru. Zowonjezera zokhudzana ndi zosakanizazo zimasungidwa pogwiritsa ntchito barcode ndipo kenako zimawerengedwa ndi makasitomala kudzera pamapulogalamu apadera amafoni.
Source: FruitNews yochokera ku GlobalData